Infiniti QX50

Projection Mapping
1046 For Infiniti’s installation at the 2018 Concours d’Elegance, we used cutting- edge projection mapping to celebrate Infinti’s Japanese heritage and its influence on the car’s design.
The Infiniti QX50 car was a canvas for Japanese-inspired imagery conceived by our friend and collaborator GMUNK and his team.

Credits

Creative & Production

  • Commissioned byInfiniti / OMD
  • AgencyCrispin Porter + Bogusky
  • ProductionTool of North America
  • DirectorGMUNK
  • Executive ProducerAdam Baskin
  • ProducerChris Kaliszewski
  • 3D AnimationMichael Rigley, Chris Bjerre, Ryan Hawthorne
  • 2D AnimationPeiter Hergert
  • Promo EditorialStitch Editorial
  • Projection MappingVTProDesign
  • Live Action ProductionHummingbird
  • Director of PhotographyDrew Bienemann
  • Process PhotographyRyan Hawthorne